Growth Intern (Full-Time)
Beans&Beats · Content Creation / Copywriting · Website
The problem
Duration: Jan-May 2027. Working arrangement: Hybrid, 3-day office, 2-day work from home. Key responsibilities: Crack the formats that make tech content spread, deploy them across live client campaigns, scale a creator network, and assist with pitching to the leading tech start-ups in Singapore. Challenge — Make Tech Viral: Create a campaign brief for tech companies: Pick one of the three companies below. Source the short-form content that is working for that company's category, then write the campaign brief you would use to pitch to the client. We want to see that you understand the virality and campaign mechanics underneath UGC for tech. Assume all the companies want to target students. Choose one company: GXS Bank, Manus AI, and Carousell. Helpful resources: https://www.linkedin.com/posts/nomad-property-group_creatormarketing-growthmarketing-contentmarketingtips-activity-7396217099301314560-s2wl/ Note: Have fun!
What you produce
One campaign brief covering the four sections below. Any format you like, though we read documents faster than decks. Client overview: Who this company is, what they sell, who their customer is and what that customer watches on socials. Campaign objectives: What this campaign hopes to achieve. Proposed content formats: Three or more formats, described concretely enough that a stranger could film one: the hook, what the video contains, what creators must say. Why these formats: The reasoning, and the part we weight most heavily. Link real videos with their view counts as evidence, explain the mechanic that made each one work, and explain why that mechanic fits the objectives.
The commitment
- Starts
- Wed 7 Oct, 18:00 SGT
- Ends
- Wed 7 Oct, 22:00 SGT
- Time
- On site with the company. Enter the room access code below to apply; submissions open through the end time.
- You get
- A certificate, judge-attested skills on your profile, and the work itself to show